For realizing the effective broadband insulation of sound at low frequencies, a novel local resonant acoustic metamaterial plate having quasi-zero stiffness is proposed. Based on the classical mass-spring local resonance model, a metastructure is constructed by introducing additional inclined springs with negative stiffness. First, the normalized equivalent stiffness of the quasi-zero stiffness structure is derived from the perspective of dynamics. Then, by employing the method of equivalent medium, a sound insulation model of the metastructure is established theoretically. For validation, numerical simulations as well as experimental measurements are carried out. It is demonstrated that in the positive (equivalent) stiffness regime, increasing either the stiffness ratio or pre-compression can significantly reduce the local resonance frequency of the metastructure, which exhibits the great insulation performance around the local resonance frequency. For a typical example, the proposed metastructure can achieve a transmission loss of 30 dB around 10 Hz. In contrast, within the negative stiffness regime, the metastructure does not exhibit local resonance, thus avoiding sound insulation valley caused by the “coincidence effect”. Compared with traditional materials or similar metamaterials, the proposed metastructure has significant advantages in sound insulation (e.g. more than 30 dB drop over a wide frequency band of 53－1500 Hz). By analyzing the equivalent mass density, reflection coefficient, and acoustic impedance ratio of the metastructure, the physical mechanism behind its superior insulation performance is further explored. The equivalent mass density changes from positive to negative and tends to infinity at the insulation peak. The insulation peak is attributed to a nearly perfect total reflection of sound wave caused by impedance mismatch, while the insulation valley is caused by low-frequency “coincidence effect” originating from the local resonance band gap. The using of the quasi-zero stiffness local resonance to achieve low-frequency broadband sound insulation overcomes the disadvantages of traditional metamaterials such as reduced stiffness or additional mass, thus becoming vastly attractive for constructing low-frequency broad band sound insulation structures.